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“Zombies, RUN!” GPS Game Mechanics Meets Survival Horror

Posted by Yogizilla on September 14, 2011

My good friend, Nicholas Teri (a.k.a. KiNgDeem), shared a wonderful article about the new “Zombies, RUN!” game for the iPhone (and other smartphones).  You should check it out!  Here are some images and thoughts.  What excites me about the game is that it is a unique title that truly takes advantage of touch-screen and GPS technology alike.  Check out the game in action on the iPhone!

"Zombies, RUN!" screenshots on the iPhone.

These "screenshots" on the iPhone show some very tantalizing screens for the "Zombies, RUN!" game.. You can see it's already a unique video game.

Apparently, this video game is much like FourSquare (which is a game in itself) in that it takes your existing daily routine and makes it more fun.  By combining exercise and game mechanics, “Zombies, RUN!” gives you added incentives for being active.  In this manner, the game seems poised to provide both intrinsic and extrinsic value, which is great since we all know exercise is not always appealing, even if we know the health benefits.

"Zombies, RUN!" uses your existing routes to plot missions.

This and related images in this post provided courtesy of SixToStart.com - thank you!

As you can see here, the routes do not have you running into walls or anything crazy.  The game takes routes you have taken and plugs them into a dynamic mission generation system.  Item drops such as med kits and ammo are randomized so it’s a fresh game every time, without you running around to random locations and having people look at you funny.

Hey, don’t look at me like that..  I’m just texting..  I’m not running away from invisible monsters – REALLY!

This is a pretty zany, if not, crazy game concept..  Which is why I think it’ll be a huge hit!  I’m surprised more folks have not followed suit with these sorts of game mechanics considering smartphones and Internet tablets alike all come with GPS devices these days (most of the time) yet they are severely under-used.

I know some folks will worry about privacy issues  but, for those that are already into the whole social media craze,  I think that’s a moot point.  If the developers are smart about it, they’ll use this is an opportunity to throw in social networking and have some co-op play opportunities.  I can also see this as being a candidate for natural product placement, though I know some gaming purists detest in-game advertising.

The potential here is great.  I’m pretty excited about this and hope Nick follows up with more reports.  This is easily one of the most interesting and innovative games I’ve seen on a smartphone since Angry Birds (though we know THAT game was a rip – Gorillas, Worms, Scorched Earth, Warheads…  yeah, been there, done that).

This game will likely be much more sticky than FourSquare, simply because it doesn’t take you far outside of your normal routine.  Even better, you get rewarded for what you’re already doing.  FourSquare takes a lot more commitment and persistent, which can make some gamers grow bored after a while.  It’d be nice to see Empire Avenue or Klout integrate something like “Zombies, RUN!” into their stats.  I know, it’s not happening but a guy can dream, no?

So, what do you think..  Is this something you’d play?  Let’s discuss.

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One Response to ““Zombies, RUN!” GPS Game Mechanics Meets Survival Horror”

  1. […] best bud, Yomar Lopez (a.k.a. Yogizilla), recently shared a wonderful review about my article on the new “Zombies, RUN!” game for the iPhone (and other smartphones). […]

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